Thursday, September 3, 2020

Media and Physical Appearance Essay -- Advertising Commercials Essays

Media and Physical Appearance I would not say that I am a captive of promoting or buyer culture, however I have consistently given generally close consideration to the ads I see on TV and in magazines. In view of this quality, I would state that I am genuinely keen of the different strategies utilized by publicists, and the messages they endeavor to pass on. Most of these messages I dispose of, and once in a while do I permit them to impact what I do and don't accepting. There is one promotion, in any case, that I recall right up 'til the present time, and which I concede has directed what I purchase in one explicit zone. Indeed, even now, I recollect the business clearly, in spite of the fact that I was most likely in grade school when I originally observed it. The promotion included an attractive adolescent discussing his involvement with beginning another school. A couple of days before the primary day of classes, he breaks out with a terrible instance of skin inflammation. Startled, he envisions his public ac tivity for the rest of secondary school as one commanded by end of the week evenings viewing mushy motion pictures at home with his folks. Supernaturally, however, he is spared from this social damnation by Oxy facial purging items. With a reasonable face, he can begin school on the correct note, warming up to other appealing teenagers. The business closes with him saying, â€Å"keep America beautiful,† as Oxy’s line of healthy skin items appears on the screen. For reasons unknown, this promotion and its message stayed with me, and I have dependably utilized Oxy items from that point onward. While amazingly compelling, this promotion was not really unique in its strategies. Rather, it depended on similar procedures idealized about a century sooner during the unrest in American promoting. As ahead of schedule as 1923, the Lambert Pharmaceutical Company was ... ...achievement of every one of these crusades however, there is little marvel concerning why promoting has changed pretty much nothing. As long American ethos epitomizes the thought that physical appearance, and money related and social achievement are legitimately associated, sponsors will keep on making interest for items that lighten physical and sterile infirmities by essentially controlling the public’s dread of them. Works Cited http://scriptorium.lib.duke.edu/dynaweb/adaccess/magnificence/hairprep1940s/@Generic __BookTextView/. Marchand, Roland. Publicizing the American Dream. Berkeley: University of California Press, 1985. Schudson, Michael. Publicizing, The Uneasy Persuasion. US of America: Basic Books, 1986. Exceptional gratitude to John W. Hartman Center for Sales, Advertising, and Marketing History, and Duke University’s Rare Book, Manuscript and Special Collection Library.

Saturday, August 22, 2020

Young people today are less dependent on their parents free essay sample

Youngsters today are less reliant on their folks than previously. regardless of whether youngsters today rely more upon their folks then in the past has produced significant conversation among instructor, futurists and guardians. As I would see it, these days youngsters are more relies upon their folks for their life on working, and monetary guide. There are two models. To start with, since youngsters have increasingly more weight on their method of finding a decent vocation, they can not effectively to get a new line of work as in the past. Around then, a large number of their folks attempt to utilize their own relationship to assist their youngsters with finding a superior Job. For instance, my neighbor Alice, a youngster who Just moved on from the college, attempted to get a new Line of work for quite a while. Since the college that she concentrated in is slightly below average, and her major isn't anything but difficult to find a new line of work, she revealed to her folks about her circumstance and challenges. We will compose a custom exposition test on Youngsters today are less subject to their folks or then again any comparable theme explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page From that point forward, her folks discovered their old companion to support her Job. At long last, she found a really decent Line of work by their folks relationship. Clearly, youngsters may need to rely upon their folks metal on getting an incredible vocation by utilizing the relationship that their folks had. Second, youngsters may need to let their folks help them with the money related guide, so they are more rely upon their folks. In other word, increasingly more youthful peopler may feel hard to be free on the off chance that they need to concentrate abroad or start their own work on a major venture by utilizing their poor property. Accept my senior sibling for instance, he needs to have his own bistro so as to get more cash. Since he doesn't has high pay from his Job, he doesn't have enormous measure of store. He attempted to acquire cash from his companion, yet the sum to open a coffeehouse is sufficiently still. Under the vulnerable, he shows his folks about his fantasy. His folks consents to obtain cash to him, and now he take care of all the advance from his companions and guardians. Along these lines, youngsters despite everything need their folks helping on money related. To sum up, albeit youngsters these days are more accomplishment on their work, I despite everything accept that they despite everything rely upon their work openings and money related. Since they have more strain to contend with one another, they may require their folks help.

Friday, August 21, 2020

Employee benefits Essay Example | Topics and Well Written Essays - 1000 words

Worker benefits - Essay Example (Workers BENEFIT/EXECUTIVE COMPENSATION (ERISA). The adaptable advantage programs decrease the available salary of a worker, as medical coverage premiums are deducted from the check before computations of expenses. This gives the representative the advantage of a higher pay for spending, and diminishes the weight of the business in making arrangements for a higher salary for spending. (Adaptable BENEFITS. Review). The key elements influencing the selection of advantages from an employee’s viewpoint are the decision that is offered in benefits, and the chance of trading one advantage for another. From the employers’ perspective, the selection of advantages empowers generosity and inspiration in a representative, and decrease in absolute worker advantage costs. The key job that interchanges plays in expanding the apparent estimation of advantages is that accentuation of the advantages collecting to the worker gives a sentiment of minding among the representatives, and this goes about as a rousing element that works both regarding maintenance just as profitability. (Glasscock, S. and Gram, K. 1999. Work environment RECOGNITION). Sex is one trademark that recognizes uncommon gatherings, and ladies structure the extraordinary gathering in this classification. Minority bunches make up the second classification of uncommon gatherings, and might be recognized, by a few components, which incorporate shading, rank, statement of faith and ethnicity. (Griffith, W.R. furthermore, Hom, W.P. 2001. Holding VALUED EMPLOYEES). The key factors that should be contemplated when structuring a remuneration methodology for extraordinary gatherings is that they not be oppressed based on their gathering, and that they be treated as individual representatives with no accentuation on their sexual orientation, shading, rank, statement of faith, and ethnicity. (Griffith, W.R. furthermore, Hom, W.P. 2001. Holding VALUED EMPLOYEES). The official pays have consistently been on

Sunday, June 7, 2020

A World of Difference

   I love spring! It evokes so many memories for me. The trickle of the snow melting off the roof, the poke of a tiny green crocus shoot, and the excitement of the homeschool vendor hall all bring to mind my associations of spring. Yes, spring is the beginning of the homeschool convention season. In all of my many years of homeschooling, I have only missed attending a homeschool convention one time: my oldest child’s kindergarten year. Why? Because at that point, I had no idea homeschool conventions even existed! Sometime in the middle of his first grade year, I became friends with another homeschool mom who asked me if I wanted to go to the CHEO convention in Columbus, Ohio. I considered for a moment and agreed, intrigued about what I might learn. That first year opened my eyes to new and exciting possibilities. For the first time in my young homeschooling career, I felt like I was among family. Homeschoolers were everywhere! I realized I had found my people. I attended motivational seminars, learned about new curriculums, and spoke with some wonderful individuals. I came home from that first convention exhausted yet energized, encouraged to embark upon a new year of learning with my children. You may be wondering why in this digital age you would want to attend a homeschool convention. After all, with the world wide web at your fingertips, homeschool products and demonstrations are only a few keystrokes away. This is what I have found: 1. Conventions bring people together. Attending a convention—whether the first or the fifteenth— is always eye-opening. All of the people gathering together who share a common conviction is so energizing to me. It reminds me that I am not on the journey alone, but that I have a community at large sharing and working to realize a common vision. It is a very empowering thing. 2. Conventions allow you to look at curriculums up close. Are you wondering if your family should choose Math Company A or Math Company B? Come to the convention and actually hold the textbooks in your hand. Ask their representatives questions about their curriculum. Talk to parents who are using the materials. You will find them at the convention! 3. Conventions offer encouragement for the road you are on. Homeschooling isn’t an easy path all the time. Do you have a special needs child? Come to the convention for encouragement and help. Is there a child who seems to push boundaries all the time? Be encouraged! There is a talk that will help you. Do you have a rising high school student and are nervous about college? The homeschool convention will help you sort out those exciting four years and make sense of it all. 4. IEW comes to conventions! We love to talk to homeschoolers and answer your questions. Come to our booth and check out our products. Many of us homeschool as well, and we are very happy to share our personal experiences with using IEW products. Also, by coming to the convention, you are able to take advantage of free shipping and receive a valuable gift with your purchase. Check out where we will be this convention season. We’d love to meet you! 5. Conventions are fun for the whole family! At many conventions there are programs for kids of all ages. Your children can come to the convention and meet other kids there who are traveling the same road. They can join in a kickball tournament, go on a scavenger hunt, or watch a fun movie with their new friends. Spouses can partner together to make decisions for their family for the upcoming year. Grandparents can learn more about homeschooling, and at the end of the day, the whole family can enjoy a meal together and share their experiences. I am so thankful that I’ve been able to attend my local homeschool convention every year. My youngest child is now in high school, and my homeschooling time is nearing its end. I’m thankful for those memories of the conventions I have attended. They are a little like â€Å"measuring stick† moments. I can look back to them and see how far our family has come on our homeschool journey. The remembrances are precious. My homeschool convention memories started with penmanship and successful reading strategies and have carried me through dyslexia and ADHD diagnoses to preparing my children to fledge. I am so glad I made the decision to attend that first year. It has made a world of difference, both to my family and to me.    Jennifer Mauser  has always loved reading and writing and received a B.A. in English from the University of Kansas in 1991. Once she and her husband had children, they decided to homeschool, and she put all her training to use in the home. In addition to homeschooling her children, Jennifer teaches IEW classes out of her home, coaches budding writers via  email,  and tutors students who struggle with dyslexia.

Sunday, May 17, 2020

Post Traumatic Stress Disorder Affects About 7.7 Million...

Post-traumatic stress disorder affects about 7.7 million Americans. Dr. Rothbaum in the article PTSD: A Growing Epidemic, states that of those 7.7 million Americans, about 31 percent of military men and women are affected by post-traumatic stress disorder (2009). Thousands of men and women in the military may have been shot at or they may have witnessed death. This is the reason why members of the military are at high risked for developing post-traumatic stress disorder (Rothbaum, 2009). Like most people affected with PTSD, members of the military develop PTSD from an ordeal involving physical harm or the threat of physical harm. Post-traumatic stress disorder can affect the ones personally experiencing the ordeal and the ones that have witnessed it. A list of events that can leave you feeling stuck or helpless, which in turn can lead to PTSD are war, natural disasters, car or plane crashes, terrorist attacks, sudden death of a loved one, kidnapping, assault, sexual or physical a buse, and childhood neglect (Segal Smith, 2014). These traumatic occurrences that lead to post-traumatic stress disorder are usually so overwhelming and frightening that they would upset anyone. Most of the people that are exposed to these situations may experience a symptom such as distress. This symptom can arise quickly and gradually or come and go over a period of time. It is very likely that a person that has post-traumatic stress disorder can have bad dreams, feel fearful, and itShow MoreRelatedPost Traumatic Stress Disorder is on the Raise Essay1155 Words   |  5 PagesPost-Traumatic Stress Disorder (PTSD) is defined as mental health disorder triggered by a terrifying event (Mayo Clinic). This ordeal could be the result of some sort of physical harm or threat to the individual, family members, friends or even strangers (NIMH). While PTSD is typically associated with someone who has served in the military, it can affect more than just that genre of individuals. It could af fect rape victims, victims in a terrorist or natural disaster incident, nurses, doctors, andRead MoreEssay about Post Traumatic Stress Disorder939 Words   |  4 Pagesbeen hearing about a disorder that is seemingly new. This disorder is known as post traumatic stress. We hear on the news that a veteran had hurt his or her family and this disorder was the cause. We have seen the countless reports of the number of divorces that are cause by post traumatic stress. Just by reading the reports and watching the news one can conclude that this is a disorder that is cause by war. PTSD is not a diagnosis solely held by war veterans. It is a disorder can affect anyone andRead MorePost Traumatic Stress Disorder ( Ptsd )1370 Words   |  6 PagesAccording to PTSD United, Post Traumatic Stress Disorder used to be considered a psychological condition of combat veterans who were â€Å"shocked† by and unable to face their experiences from battle. Soldiers with symptoms of PTSD often faced rejection by their military peers and were feared by society in general. Those who showed signs of PTSD were often removed from combat zones and even discharged from military services, being left labeled as weak (â€Å"Post Traumatic Stress†). These implications haveRead MoreCharacteristics, Gender, And Class Affected907 Words   |  4 Pagesunderstanding, assessment, and treatment of posttraumatic stress, as posttraumatic stress symptoms can emerge or re-emerge late in life (National Center for PTSD, n.d.). In the general population, approximately 70% to 90% of adults aged 65 and up have been exposed to at least one potentially traumatic event during their lifetime (2). Gender differences exist in regard to trauma exposure. Based on a community sample of older adults, about 70% of older men reported lifetime exposure to trauma; olderRead MoreA Look Into Post-Traumatic Stress Disorder1214 Words   |  5 PagesA Look into Post-Traumatic Stress Disorder Rachael S 09/15/2013 PTSD affects 7.7 million American adults, but it can occur at any age (NIMH, PTSD, Who is at risk). The sight of violence and death leaves lasting effects on people. How do you think those people cope with what they saw when the Twin Towers went down? How do people cope with such traumatic experiences? The events that lead to post traumatic stress disorder (PTSD) can impact one’s life, fortunately there are ways to treat itRead MorePost Traumatic Stress Disorder884 Words   |  4 Pagesof traumatic incidents, such as mugging, rape, torture, being kidnapped or held captive, child abuse, car accidents, train wrecks, plane crashes, bombings, or natural disasters such as floods or earthquakes.† (NIMH) Families of veterans struggle to help their loved ones. â€Å"Post-traumatic stress disorder (PTSD) is an anxiety disorder caused by a person’s exposure to life-threatening or otherwise traumatic circumstances.† (Post-Traumatic Stress Disorder (PTSD). Post-Traumatic Stress Disorder affectsRead MorePosttraumatic Stress Disorder And The Classical Conditioning Theory1271 Words   |  6 PagesPOSTTRAUMATIC STRESS DISORDER Posttraumatic Stress Disorder according to the Diagnostic and Statistical Manual of Mental Disorders, Fifth Edition (DSM-5) is an anxiety disorder that can develop after a person is exposed to one or more traumatic events, such as major stress, sexual assault, warfare, or other threats on a person’s life. There are many factors surrounding posttraumatic stress disorder suicide that we will attempt to further summarize. We will clarify the epidemiology of posttraumaticRead MoreSymptoms of Post Traumatic Stress Disorder Essay821 Words   |  4 Pagesresponse to a harmful event or threat of survival. However, this reaction to danger can be damaged or altered due to Post-traumatic stress disorder (PTSD). PTSD usually occurs after a terrifying event that involves physical harm, or the threat of it. Instead of the body having a natural response to danger, this â€Å"flight-or-fight† reaction could occur at any given, uncontrollable moment. Traumatic events including rape, child abuse, natural disasters, and car accidents are one of the many things that can triggerRead MorePtsd1401 Words   |  6 Pagesperpetrator subsequently died in the hospital two days later. My family and friends were there to help me through the ordeal but life soon returned to normal for them. Unfortunately, I can’t say the same about my own life. My immediate reaction was a combination of sadness, anger, guilt, fear, and shock about what had happened. Being a US Air Force veteran, I took part in Desert Shield/Desert Storm and never had to pull a gun on anyone. I never dreamed I would end up having to shoot someone in my own homeRead MoreHow Does Trauma Impact Human Psychology1532 Words   |  7 Pagesthe disorder we now call PTSD been perceived throughout human history? War has been a common occurrence for as long as humans have walked the earth. In his impressive work The Better Angels of Our Nature, Steven Pinker graphs a list of the 100 worst wars and atrocities in human history covering the past 2,500 years showing that deaths per 100,000 people on earth remained essentially unchanged until declining only in the last handful of decades (12). For soldiers, Post-Traumatic Stress Disorder (PTSD)

Wednesday, May 6, 2020

Analysis of Advertisement Essay - 1069 Words

Analysis of Advertisement The first advert is of LOreal, is evidently publicizing an item for coloured hair. It is a famous and an eminent company, that aims to sell its wide range of products to women who are sophisticated, intellectual and interested in fashion, and who also probably have a high disposable income. The brand name takes up about 15% of the advert, which highlights its importance. LOREAL is written in large bold, block letters so as to familiarize the customer with the brand name immediately. The capital city, Paris is written on the bottom line of L in LOREAL and underneath the brand is the term PROFESSIONNEL, bold and white against a jet black background. It†¦show more content†¦Light is reflecting off the bottle, livening up the image and making it seem more genuine. The brand is once again displayed to the customer at the top of the bottle. The read lettering beneath it is vibrant and seems to be the only rich color in the whole advert. The bottle seems to be floating in mid-air, which further reinforces the idea of power. This idea of power is what almost hypnotizes the customer into buying the product, making them perceive that after the usage of the product, they will indeed become powerful. Your hairdresser will tell you: colored hair needs extra care to stay beautiful At this point they are very confident and have convinced the customer, which blows away any doubts they may have. When they say will it seems as if they know what theyre talking about. The text beneath the quote is relatively small and plain. The continuous use of you and your makes the advert seems more personal as if the advert is intended towards the customer themselves, and not to an entire bunch of readers. Serie expert is also written in French, however the word expert soothes and relaxes the customer because they realize that this product has been wisely chosen by an expert, and so they dont have to worry about the product containing chemicals or being harmful in any sort of way. When first the eye meets the page, the reader is instantlyShow MoreRelatedAn Analysis of Advertisement1539 Words   |  7 PagesNovember 2010 An Analysis of Advertisement In the Hunter/Gatherer section of Omnivore’s Dilemma, Pollan talks about what it takes to accomplish the task of developing a meal on his own; consequently, the people of today’s society are so used to the abundance of food that they have no idea what all is involved in establishing a full meal. Americans take this great abundance of food for granted, which causes an increased craving for more. This is where the world of advertisement has been the strongestRead MoreAdvertisements and Their Analysis1556 Words   |  7 PagesFavourite advertisements: â€Å"Cadbury Diary Milk â€Å"chocolates Objective of Advertising : †¢ Cadbury’s decision to position Diary Milk as a dessert opened up new avenues of marketing in terms of a new target customers and instance of purchase. This could lead to generating higher business by an increase in Sales within newly formed target customer or the newly created purchase occasions, in order to encourage them to purchase diary milk and recommend to others. †¢ It’s a persuasive advertising -: itsRead MoreAdvertisement Analysis : Budweiser s Advertisement1310 Words   |  6 PagesIn Budweiser’s advertisement, â€Å"Friends are Waiting,† they try to send a message to all the drinkers out there in the world. The commercial aims its focus on people that are over 21, but it can also effect people who will be 21 in the future. 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Com is a website that does not sell diamonds, but displays all the new styles of diamonds and how to purchase or create the perfectRead More Analysis of an Advertisement Essay802 Words   |  4 PagesAnalysis of an Advertisement   Ã‚  Ã‚  Ã‚  Ã‚  We live in a fast paced society that is ruled by mass media. Every day we are bombarded by images of, perfect bodies, beautiful hair, flawless skin, and ageless faces that flash at us like a slide show. These ideas and images are embedded in our minds throughout our lives. Advertisements select audience openly and subliminally, and target them with their product. They allude to the fact that in order to be like the people in this advertisement you must use theirRead MoreAdvertisement Analysis: A Soft Sell Advertisement1435 Words   |  6 PagesAppealing to the audience The way that this advertisement is presented, it would be considered a soft sell. 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They give us motivation to buy a product: Wearing this perfume will make you more attractive, eating this food will make you funnier, your childrenRead MoreAdvertisement Analysis Report4813 Words   |  20 PagesThis is a report prepared for MKT337 course on advertising analysis. The purpose of this report on Advertisement analysis is to thorough analyze of electronic, print, outdoor and direct mail ads and look for elements that tell the reader something about that specific product or service of the ads. The report is focused on these basics in order to present a clear argument on how these advertisements can influence people’s attitudes towards a certain object or idea, and then analyze them carefully

An Act of God or Man The Buffalo Creek Flood Essay Example For Students

An Act of God or Man?: The Buffalo Creek Flood Essay West Virginia HistoryWVU-ITCheryl PackNovember 4, 1997February 26, 1972 started out like any other winter day in Buffalo Creek. Rain had been falling for several days. The day was dark and cold. Wendell Osbourne Sr. had no idea that this day would not be just any winter day. This day would end with the destruction of his entire way of life. By 10 a.m. on that Saturday morning, he would lose his son and daughter-in-law, his daughter, and 8 grandchildren . In fact, the break of the Pittston Coal companys dam at 8:05 that morning released more than 130 million gallons of black waste water. The subsequent flash flood caused the deaths of 125 people, injured 1100, and left over 4000 people homeless. In addition, 1000 vehicles were destroyed, 502 houses and 44 mobile homes were demolished. Damages were high. Of the houses and mobile homes still left standing 943 were in need of repair. Property damage was estimated at $50 million.Mr. Osbourne, Sr. is typical of the tragedy that occurred th at Saturday morning. Most of the victims and their surviving families had very little warning of the tragic events. There had been rumors for years that the dam was going to break, but no one paid much attention to them. In 1967, when the 1st impoundment at Buffalo Creek failed, the citizens were worried, but the 2nd impoundment built a few hundred yards down stream from the 1st was able to stop the rushing waters. There was no loss of life or property in that break. Very shortly after that the people of Buffalo Creek went back to business as usual. Even when Pittston built the behemoth 3rd impoundment that dwarfed the other two in comparison, no one seemed worried. Over the next few years, some citizens did worry though. A few who lived closest to the dam and a few who worked on or near it, began to think that it might break. As the water rose closer and closer to the top of the dam, their concern began to grow as well. And on that fateful Friday night, there was a small number who huddled in the schoolhouse in Laredo, because of the reports of a few of the men that the dam was imminently in danger of breaking . In fact, even some employees of Pittston knew that there were serious problems with the dam. Efforts went on all night to relieve the pressure on the dam and to shore up the top of the dam that was in danger of being breached by the rising water. At least one worried citizen called the sheriffs department to let them know about the impending disaster. The sheriff dispatched two deputies to start to warn residents about the danger. But the deputies were turned away by a Pittston employee. When the dam finally did break, most residents were either asleep or eating breakfast. Some never knew what happened, others had only minutes to try to scramble to higher ground. Even those at the schoolhouse in Laredo had to run for their lives. The schoolhouse was destroyed but all those inside made it to higher ground. Most of those who perished, died instantly. Ei ther they drowned or were fatally injured by the debris that was forced down the creek bed.There were very few seriously injured, survivors. This was fortunate because the relief efforts were delayed by the massive destruction itself. It was hours before the first relief efforts could reach the survivors. Most of the survivors relied on the goodness of the few neighbors who lived high enough up on the hillside, or far enough up some of the side hollows to have not been affected by the flood waters. The few who were seriously injured, were loaded into 4 wheel drive vehicles and started out to the nearest facility, Man Appalachian Regional Hospital. The 10-15 minute trip took most of the rest of that day, because of mud-slides and debris. Like any other disaster, the first hand accounts of the people who survived are filled with statements about being unable to describe the devastation, or using terms about .u1c6349f5f84603233848412d65b31d5f , .u1c6349f5f84603233848412d65b31d5f .postImageUrl , .u1c6349f5f84603233848412d65b31d5f .centered-text-area { min-height: 80px; position: relative; } .u1c6349f5f84603233848412d65b31d5f , .u1c6349f5f84603233848412d65b31d5f:hover , .u1c6349f5f84603233848412d65b31d5f:visited , .u1c6349f5f84603233848412d65b31d5f:active { border:0!important; } .u1c6349f5f84603233848412d65b31d5f .clearfix:after { content: ""; display: table; clear: both; } .u1c6349f5f84603233848412d65b31d5f { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u1c6349f5f84603233848412d65b31d5f:active , .u1c6349f5f84603233848412d65b31d5f:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u1c6349f5f84603233848412d65b31d5f .centered-text-area { width: 100%; position: relative ; } .u1c6349f5f84603233848412d65b31d5f .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u1c6349f5f84603233848412d65b31d5f .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u1c6349f5f84603233848412d65b31d5f .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u1c6349f5f84603233848412d65b31d5f:hover .ctaButton { background-color: #34495E!important; } .u1c6349f5f84603233848412d65b31d5f .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u1c6349f5f84603233848412d65b31d5f .u1c6349f5f84603233848412d65b31d5f-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u1c6349f5f84603233848412d65b31d5f:after { content: ""; display: block; clear: both; } READ: Gullivers Travels Essay